Social Media Credential

The Run For A Million

The Run For A Million Social Media Policy

The Run For A Million, Inc. (collectively, “TRFAM”) maintains a strict social media policy (“Policy”). The purpose of this Policy is to establish clear guidelines regarding the use of social media platforms and live broadcasting technologies in connection with TRFAM events and to protect TRFAM’s intellectual property. As used herein, the “Event” is the 2025 The Run For A Million event to be held in Las Vegas, Nevada, August 11 – 16, 2025.

If you have any questions regarding this policy, please contact Megan Soliah, EVP Marketing at megan@bosqueranchheadquarters.com.

With the rise of live-reporting and live-streaming capabilities through platforms such as Facebook, Instagram, Twitter (X), Snapchat, TikTok, and others, this policy serves as a reminder and framework to ensure fair and appropriate practices. It applies to all advertising, promotional content, and social media activity associated with the Event, as well as any other use of TRFAM’s intellectual property.

The Run For A Million, Inc., as owner of TRFAM brand, logos, trademarks and service marks, including but not limited to “THE RUN FOR A MILLION®” and its logo, is required to, and will, protect its intellectual property against unauthorized uses and infringements.

Grant of License

At any time, TRFAM, its officers, employees, contractors, or agents, may request the content captured during the event for use in connection with the TRFAM website, marketing materials, or social media platforms. Such content (to be used by TRFAM) must be provided upon request without watermarks, and no fees may be charged for the use of the content by TRFAM. By providing such content, the content creator grants TRFAM, its affiliates, and licensees, an irrevocable, royalty-free, worldwide, perpetual, and transferable license to use, modify, reproduce, distribute, publicly display, and exploit the content, in any media now known or hereafter devised, throughout the universe, and for any lawful purpose, without any further compensation or limitation. The content creator agrees to enter into any further agreement, including a license agreement, with TRFAM as necessary or desirable to effect the purposes hereof.

Logo Use

All photos and video content captured at the Event must include a visible watermark identifying the individual, group, or media outlet responsible for the content. If the content features a competitor or horse owner, their logo may also be added at the creator’s discretion. However, the official TRFAM logo must be included on all media and appear alongside any additional branding.

It is strictly prohibited to alter, obscure, or “greek” any official sponsor logos, signage, or branding associated with TRFAM in any photo, video, or other media content. Any tampering with or removal of sponsor visibility will be considered a violation of this policy and may result in legal action or revocation of media credentials.

Main Arena Seating – Public Events (August 11–12)

During any public-facing events held in the Main Arena between Monday, August 11 and Tuesday, August 12, individual, group, or media outlet may not reserve, block, or rope off seating within the arena. For the purposes of this policy, “roping off” refers to any action that designates seats as unavailable to others through the use of physical barriers (e.g., ropes, tape, signage, personal belongings), verbal claims, or any other method used to restrict public access to general seating

Separately, interfering in any way with members of the TRFAM Digital Media Team or the Truly Original Production Team including obstructing their movement, blocking camera lines, or disrupting active filming or photography—is strictly prohibited and will be considered a violation of this policy.

Public-facing events include, but are not limited to:

Rookie 1 Challenge
Rookie 2 Challenge
Non Pro Challenge
Amateur Challenge
Cow Horse Rein Work
Cowboy Heritage Ranch Rein Work
Youth Cow Horse Rein Work
Youth Reining Challenge
Open Shoot Out

Main Arena Seating – Ticketed Events (Thursday, August 14-Saturday, August 16)

During any ticketed events held in the Main Arena, individual, group, or media outlet may not reserve, block, or rope off seating within the arena. For the purposes of this policy, “roping off” refers to any action that designates seats as unavailable to others through the use of physical barriers (such as ropes, tape, signage, personal belongings), verbal claims, or other means that restrict public access to otherwise open seating. Only ticket holders are permitted to occupy seats in the Main Arena.

Ticketed events include, but are not limited to:

Cutting Horse Challenge
Cow Horse Challenge Fence Work
Cowboy Heritage Ranch Challenge Fence Work
Youth Cow Horse Fence Work
The Race To The Slide
Million Dollar Competition

Concourse – Main Arena

No individual, group, or media outlet may obstruct access to or hinder the ability of any attendee to watch public events or ticketed events in the Main Arena. This includes, but is not limited to, actions that block aisles, walkways, or other areas designated for public movement.

Additionally, no individual, group, or media outlet may block or rope off any accessible areas within the Main Arena. This includes all areas designated for ADA access or general public seating, and the restriction applies to physical barriers such as ropes, tape, signs, or any other means used to limit access to these areas.

Gate – Main Arena

No individual, group, or media outlet may obstruct or stand at the North or South Gates during public events or ticketed events in the Main Arena. This includes blocking access or standing in areas designated for ingress and egress of competitors.

Additionally, no individual, group, or media outlet may stand on the platforms at the South Gate. These platforms are designated for TRFAM Production Team, Truly Original Production Team, and the TRFAM Digital Media Team only. Standing on these platforms is prohibited, as it may interfere with competitors and hinder event operations or safety.

Loping Area

The loping area between Priefert Arena 1 and 2 and the Main Arena is off-limits to all individuals, groups, or media outlets during public events and ticketed events. Access to this area is strictly prohibited to ensure the safety and focus of competitors and to maintain the smooth operation of the event.

Priefert 1 Arena

The live-tweeting, real-time broadcasting, and recording of photos or videos in the Priefert 1 Arena at the South Point Arena and Equestrian Center is strictly prohibited. This applies to individuals, groups, and media outlets, and includes—but is not limited to—social media platforms such as Facebook, Twitter (X), Instagram, Snapchat, TikTok, and other similar services. No photos, videos, or live updates may be shared during these sessions.

Priefert 2 Arena

The live-tweeting, real-time broadcasting, and recording of photos or videos in the Priefert 2 Arena at the South Point Arena and Equestrian Center is strictly prohibited. This restriction DOES NOT apply to The Jump For A Million on Thursday, August 14 at 2pm. This applies to individuals, groups, and media outlets, and includes—but is not limited to—social media platforms such as Facebook, Twitter (X), Instagram, Snapchat, TikTok, and other similar services. No photos, videos, or live updates may be shared during these sessions.

Farnam Outdoor Arena

The live-tweeting, real-time broadcasting, and recording of photos or videos in the Farnam Arena at the South Point Arena and Equestrian Center is strictly prohibited. This applies to individuals, groups, and media outlets, and includes—but is not limited to—social media platforms such as Facebook, Twitter (X), Instagram, Snapchat, TikTok, and other similar services. No photos, videos, or live updates may be shared during these sessions.

Practice Indoor Arena

The live-tweeting, real-time broadcasting, and recording of photos or videos in the Practice Indoor Arena at the South Point Arena and Equestrian Center is strictly prohibited. This applies to individuals, groups, and media outlets, and includes—but is not limited to—social media platforms such as Facebook, Twitter (X), Instagram, Snapchat, TikTok, and other similar services. No photos, videos, or live updates may be shared during these sessions.

Paid Warm-Up Sessions

The live-tweeting, real-time broadcasting, and recording of photos or videos during Paid Warm-Up Sessions at the South Point Arena and Equestrian Center is strictly prohibited. This applies to individuals, groups, and media outlets, and includes—but is not limited to—social media platforms such as Facebook, Twitter (X), Instagram, Snapchat, TikTok, and other similar services. No photos, videos, or live updates may be shared during these sessions.

Credential Usage

Credentials must be worn and visible at all times during the event. Credentials may not be given or loaned to another person for any reason, failure to adhere to this can result in the loss of credential for all parties involved.

Any individual, whether credentialed or not, who interferes with the competitive flow, operations, or any aspect of the Event, including the ability of TRAM Production Team, TRFAM Official Photographers, TRFAM Digital Media Team, TRFAM officers, employees, or agents or the Truly Original Production Team to properly capture photos, video, or perform their duties, will be required to immediately leave the event, including during the awards ceremonies.

Insurance

For the period starting August 1, 2025, and continuing for one year thereafter, you shall maintain in force adequate workers’ compensation, commercial general liability, and professional liability insurance (errors and omissions), in each case with insurers reasonably acceptable to TRFAM, with policy limits sufficient to protect and indemnify TRFAM and its affiliates, and each of their officers, directors, agents, employees, subsidiaries, partners, members, controlling persons, and successors and assigns, from any losses resulting from your acts or omissions or the acts or omissions of your agents, contractors, servants, or employees. In the case of commercial general liability insurance, you agree to maintain limits of at least $1,000,000 per occurrence and $2,000,000 in the aggregate. TRFAM shall be listed as additional insured under such policy, and you shall forward a certificate of insurance verifying such insurance upon TRFAM’s written request, which certificate will indicate that such insurance policies may not be canceled before the expiration of a 30-calendar day notification period and that TRFAM will be immediately notified in writing of any such notice of termination.

Release and Assumption.

As a condition to The Run For A Million, Inc granting Social Media Credentials hereunder, the party receiving such credentials will be required to agree to The Run For A Million, Inc’s Release of Liability and Assumption of Risk and Code of Conduct.

Release of Liability and Assumption of Risk

Code of Conduct

Agreeement